The Single Best Selling Running Shoe
The 990’s original designers were tasked with creating the single best running shoe. The finished product more than lived up to its billing. When it hit shelves for the first time in 1982, the 990 sported an elegantly understated grey colourway and a then-unheard-of three-figure price tag.
For avid runners and ahead of the curve tastemakers alike, the 990 was a mark of quality and superior taste. There have been updates to the design since ’82 and more colour options, but the 990’s aspirational status symbol aura has never changed. The 990v2 features a premium upper construction and ABZORB midsole cushioning. The 990 is the shoe so good that we’ve never stopped making it. New Balance MADE contains a domestic value of 70% or more. MADE makes up a limited portion of New Balance’s US sales.
- Premium pig suede and mesh upper
- ABZORB midsole absorbs impact through a combination of cushioning and compression resistance
- New Balance MADE contains a domestic value of 70% or more. MADE makes up a limited portion of New Balance’s US sales.